I interview a lot of people. Most tell me what they've done. Some tell me what they want to do. A few even try to just give me verbal repeats of what I've already seen on their resumes When I ask the BIG BANG question, the majority of respondents freeze the question is easy to ask, difficult to answer! "Why are you special"? Usually, after several seconds of silence and followed by silly irrelevant answers to the question, I offer some help! And I explain!
How many interviews have you had and how many times have you been asked the same questions and how many times has someone said to you take me through your resume? Its usually then that I explain that if no one has really asked them why they are special then that's what makes ME special and we start over!
Some get it, most don't. I guess its a good question!
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